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As I Am products
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As I Am Products
As I Am was developed by Dr. Ali N. Syed and is a hair care chemist and entrepreneur. He has acquired a great deal of knowledge by travelling around the world. This is how As I Am came into being and how several lines were designed for naturally curly hair. The products contain the best organic ingredients from nature, which results in naturally beautiful hair. The goal is that everyone at home takes care of their beautiful bunch of curls with the specialised attention that their hair deserves. The products are cruelty free and they are working hard to make all products vegan (many are already vegan). All As I Am products contain no sulphates or silicones and are also suitable for the CG method.
As I Am at Salontotal
At Salontotal are the Classic and JBCO line are available.
The As I Am Classic line uses natural ingredients such as Shea Butter and Cocont Oil to properly moisturize, define, condition and make hair shine. It is therefore specially designed for natural textures.
The As I Am JBCO line or Jamaican Black Castor oil is rich in vitamins E & C. It is especially good for dry hair + a dry scalp, because it provides sufficient hydration. It repairs brittle hair and split ends. In addition, it stimulates the blood circulation of your scalp, promoting and supporting healthy hair growth.